KitKat maker Nestle has hidden tracking devices in their chocolate bars as part of a new competition in which lucky winners will be hunted down and handed a briefcase containing thousands of pounds.
The 'We Will Find You' competition will see GPS chips placed in six chocolate bar wrappers. Once one of the lucky bars is opened, the GPS will be activated and a signal will be sent to the competition organisers.
The company says that within 24 hours the winner will be located by a helicopter, which has a team on board to hand-deliver a briefcase containing £10,000 in cash.
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